“TV Everywhere,” the emerging strategy of cable giants Comcast and Time Warner to allow web users to log onto cable offerings online, has broad implications for the content industry.
During the Beet.TV Online Video Roundtable, moderator Rafat Ali posed the question about the prospects of “TV Everywhere.” Answering the question was Bob Mason, CTO and co-founder of Brightcove.
He explains how the technology and its system of rights management will establish a syndication scheme for online video.
Frank Babieri, CEO of Transpera, adds that he success of mobile bodes well for TV Everywhere.
Andy Plesser, Executive Producer