Fast-Growing Dailymotion Finds Traction with Interactive Pre-Roll Ads


Fast-Growing Dailymotion Finds Traction with Interactive Pre-Roll Ads

Dailymotion, the bit Paris-based video sharing and entertainment site, has seen traffic in North America grow to 13 million monthly unique users from just 8 million last year.Monetizing these video views, Dailymotion has been experimenting with interactive pre-roll advertising, using technology from Innovid.Last week, we interviewed Roland Hamilton who heads up sales in North America for Dailymotion.