Captions for Web Video Becoming Big: PLYmedia in Deals with Brightcove, Livestream, Ooyala, Kaltura, others


Captions for Web Video Becoming Big: PLYmedia in Deals with Brightcove, Livestream, Ooyala, Kaltura, others

PALO ALTO, Calif (via video Skype) — Demand for closed captions on Web videos is increasing as publishers seek audiences in new markets and Palo Alto-based company PLYmedia is poised to have a big impact in the space.

In addition to the opportunity created by companies seeking to reach audiences around the world, in the United States captions on Web programming could be greatly expanded by the passage of legislation before the U.S. Congress as Brian Stelter reports in today’s New York Times.

Unlike the Google translation technology which has been recently integrated in YouTube, PLYmedia creates captions in real time with a network of human translators.