Taboola Powering Video Discovery for Magazine Publishers Rodale and Bonnier
Andy Plesser
Taboola, the New York/Tel Aviv-based video discovery and distribution company, has expanded its customer base from newspapers and wire services to some big magazine publishers including Rodale Press, Bonnier and the trade publication The Hollywood Reporter, says Michael Lombardi, Senior Director of Business Development, in this video interview with Beet.TVHe explains the opportunities for advertisers around premium content — and how Taboola seeks to help publishers increase video views.Exisiting Taboola customers include Bloomberg, CNN, Gannett, the New York Times, Reuters and the Washington Post.Beet.TV has implemented Taboola on its site and has a commercial relationship with the company.Taboola Sponsors the Beet Executive Retreat in Vieques We are delighted that Taboola is the sponsor of the two-day Beet Retreat in Vieques on March 16 & 17. Many thanks to Adam Singolda and the team.
The Washington Post Rolls Out New Video Shows
WASHINGTON, DC — The Washington Post has introduced two new video shows for the Web, 59 Seconds, an update on on Washington-based news and Trail Mix, a report from Post staffers on the presidential campaign trailFor an update on the new shows, existing programs and video strategy at paper, we sat down with Andrew Pergam, Director of Video. Pergman says that connecting viewers with the Washington Post brand is essential.Andy Plesser